About us

MISSION

A proactive US partner for Italian Companies to help them develop strategic plans and succeed in the US market by:

• PROVIDING a complete range of quality services

• IDENTIFYING the perfect product

• MANAGING the sales

The Italian founders

CRISTIANO Villani

Mr. Villani is the current President and CEO of BRAVO. He has more than 20 years of experience in the Food & Beverage Industry (FMCG), holding various executive positions such as: Managing Director, General Manager, Country Manager, Executive President, and Director of Sales.

Mr. Villani’s key areas of expertise include: Finance and Control, Sales and Marketing, and General Management. He has directly managed M&A operations, reorganization plans, joint ventures, and start-up companies, both in Italy and overseas. He was based in Hungary for more than 8 years and has acquired, during his tenure and throughout his career, a strong knowledge of both European and international markets, especially Central Eastern Europe and the US.

In 2008, as President of POMI USA Inc., Mr. Villani managed the re-launch of POMI, the renowned Italian brand of tomato sauces. Married, with two boys, he now lives in New York.

LEOPOLDO Iannarelli

Mr. Iannarelli is one of the founders and Executive Vice President of BRAVO.  Although he holds a degree in Medicine, he brings a wealth of knowledge and expertise, having spent more than 20 years in the food industry. The Italian company he founded, LB1 Srl, currently manages a portfolio of products / companies (mainly Italian), with an export volume of 50 million USD.

Having worked and lived in various countries in Europe, as well as in the US, Mr. Iannarelli has acquired in-depth knowledge and expertise in such markets. Married, with two boys, Mr. Iannarelli spends his time between Europe and the United States.